Showing Tag: "business development" (Show all posts)

The (Only) Time I Almost Got Fired

Posted by Joe K on Wednesday, December 2, 2020, In : Professional Development 
In late 2007, I was hired as VP of Business Development and Marketing by a small digital agency called Spunlogic that would soon be acquired by Engauge. I got called into a meeting with my boss and three of my peers (VP of Client Services, VP of Strategy, and VP of Research and Innovation). They told me to learn how to do my job or GET OUT! Here is the story recounted by four of the people who were in the room:

 

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Featured on the Leaders in the Trenches blog

Posted by Joe on Tuesday, April 21, 2015, In : Publicity 
My friend Gene Hammett runs the fantastic site: LeadersInTheTrenches.com.



When he asked me to talk to him about how to hire a great sales person, I was excited to talk about the years of marketing and sales experience that lead me to founding AgencySparks. I have insight into what works and what does not, with regards to sales talent.

Please check out the podcast to learn more about what I shared with Gene:

http://leadersinthetrenches.com/148-hiring-and-managing-sales-rep-series-2-of-3-with-joe...
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Top 10 most exciting happenings at AgencySparks so far in 2014!

Posted by Joe on Tuesday, November 18, 2014, In : Setup 

There are so many exciting things happening for AgencySparks! I will not bore you with all of the details, but here is a quick list:

1. Several of our agencies have closed deals from the introductions we made to potential clients. This is the most important of any of the points on this list.

2. We got a new logo/brand and are working on a new website and marketing materials:

    

3. AgencySparks was mentioned in the Atlanta Business Chronicle along with a quote from me:



4. Our fourth employee join...
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AgencySparks featured on Smart Agency Master Class - What can you do better in your Agency’s Business Development?

Posted by Joe on Wednesday, June 4, 2014, In : Setup 
Jason Swenk has built a nice business advising marketing agencies on how to be more successful.  His experience comes from running a digital agency for 12 years before selling it in 2011.

Jason asked me to participate in one of his Smart Agency Master Classes.  When I saw his A-list of other participants (including good friends Del Ross, Jeff Hilimire, Richard Warner, Simms Jenkins, John Waddy, Rich Wilson, and Raj Choudhury), it was a no brainer for me to get involved:



Here is a link to the po...
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New Business in the Modern Age - Atlanta Ad Club event recap

Posted by Joe on Friday, May 30, 2014, In : Events 
I had the good fortune to moderate an EXCELLENT Atlanta Ad Club event entitled New Business in the Modern Age.  There were over 100 people in attendance and they were delighted by the all-star panel:


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AgencySparks First Hire - Stephanie Peterman

Posted by Joe on Thursday, May 1, 2014, In : Setup 
I am extremely proud and excited to announce that Stephanie Peterman has joined AgencySparks as our Director of Business Development. 

Stephanie left Engauge/Moxie a few months ago to join a small digital agency, and I immediately began talking to her about the idea of joining AgencySparks.  In case you do not know about Stephanie's very interesting career path, here are a few of the highlights:

  • Stephanie was a Journalism major at the prestigious Newhouse School of Public Communications at Syra...
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AgencySparks - A New Company Is Born

Posted by Joe on Sunday, February 2, 2014, In : Setup 
I could not be any more excited to announce that I have launched a new company - AgencySparks!  



AgencySparks provides business development and communications consulting services to marketing agencies.  

I want to share the story of how the company was born:

Very soon after I left my agency of the last six years, in early January of 2014, I felt VERY fortunate to have several excellent opportunities.  Most of them were with small-medium sized agencies looking for me to help them grow, like I ha...
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